Ida Lupino


Poster for the «Ida Lupino» movie series at «Filmpodium», Zürich. Ida was an English actress and singer who became a pioneering director and producer — the only woman working within the 1950s Hollywood studio system.
Because she was both in front and behind the camera, we used a condensed typography in the fore- and the background of an old black and white photo of her. Her acrobatic pose suggests her ability to do gymnastics between the two disciplines.

Client: Filmpodium Zürich
Collaboration: Rebecca Wey
Year: 2016
Format: 895 x 1280 mm